MNO3331



Business with a Social Conscience

Whether, how, and to what degree businesses use social considerations to inform their goals, strategies, behaviours, and profits is contestable in Asia and globally. This course critically examines a host of issues related to these questions including corporate charitable giving, product development, market placement, pricing strategies, labour relations, strategic and venture philanthropy, public policy, advocacy, environmental sustainability, investing, and sponsorships. Students will better understand and evaluate the ways in which national and multinational corporations affect large-scale changes in Asian societies via their practices and the tradeoffs associated with various means these companies employ as they seek to positively impact society.

Login Required